We had a great Strategy Roundtable session with 18 Rabbits yesterday! We were joined by the 18 Rabbits team, including Alison Vercruysse, Founder & CEO of the organic granola and granola bar company. Alison started her company based on the idea that everyone has the right to pure and simple food. Since the beginning, 18 Rabbits has been bringing food back to its roots through simple, authentic granola and bars. Read the cute story behind the 18 Rabbits name here!
We’re sure that you’ve heard of 18 Rabbits before – they’re everywhere! If you haven’t seen them in your local Mollie Stone’s or Whole Foods, you may have seen their name mentioned in O Magazine, Yoga Journal, Bon Appetit, Glamour Magazine, Men’s Health or on the Today Show. 18 Rabbits has consistently had great media presence, and came to PCV to learn how to make the most of their wonderful exposure. A panel of experts from finance, marketing and food & beverage backgrounds joined us to brainstorm with 18 Rabbits about possible marketing opportunities.
If you’re interested in scheduling a Strategy Roundtable session for your small business, reach out to apentecost@pcvmail.org today!